Instagram’s next feature might be photo albums

Social Media Week

The feature would allow you to select up to 10 photos and videos to combine into a single post.

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Instagram is testing a new feature that would allow users to share multiple photos and videos in a single post, so essentially, they look and feel like albums.

According to Mashable, “the feature would allow you to select up to 10 photos and videos to combine into a single post. It’s not clear what the final post would look like in the app’s feed, as the beta doesn’t allow you to actually share such a post, but presumably it would look like the app’s “carousel” ads that allow you to swipe through multiple photos.”

There are no reports on when (or if) the feature will be rolled out globally, but if it did become an actual feature, it might change the entire dynamic of Instagram. Many users share the best of the best photos and videos as posts, and use Stories to share their everyday moments.

Albums have the potential to change the way users behave on the platform, such as posting more photos from a vacation or special occasion. We’ll be sure to keep you updated on this feature!

At Social Media Week London back in September, Instagram’s International Lead of Community Team, David Cuen, explained how the company takes inspiration from its users.

You can get some highlights in our recap, “Instagram’s 3 Core Values for Building a Global Community” or you can sign up for SMW Insider, our live and on-demand video platform to watch the full session plus exclusive interviews.

SMW Staff

SMW News, Social Media Week


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