Instagram’s latest “Saved Collections” feature looks just like Pinterest


Social Media Week

You will now be able to save posts to private bulletin boards that looks similar to Pinterest, and you can create multiple collections of photos and name each one differently.

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Mark Zuckerberg is on a mission to make Instagram another all in one social app. Last year Instagram rolled out stories, a feature that allows users to post quick videos and photos similar to Snapchat, which only last 24 hours.

Soon after that, they introduced a few other features, such as live video and Saved posts. Just when you thought Instagram had expanded its capabilities more than it should have, there’s yet another new feature arriving soon: saved collections.

You will now be able to save posts to private bulletin boards that looks similar to Pinterest, and you can create multiple collections of photos and name each one differently, and the board is private to you (not visible to followers nor sharable).

46% of users have tried the “save post” feature at least once, so perhaps we’ll see more features on Instagram that are inspired by Pinterest and aggregating content in a more organized way. Foodies can use it to create collections of dishes and recipes, fitness enthusiasts can put together collections of workouts and inspirational quotes, and fashion bloggers can create look books according to different seasons or styles.

There are countless ways to use the new feature, and it will be exciting to see other features Instagram will roll out, especially if they are using rival platforms for generating ideas.

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Image Credit: The Verge



Alyssa Bigbee

Operations Manager , The Biz Branding Agency

https://twitter.com/AlyssaBigbee?lang=en

Alyssa Bigbee is digital marketing specialist based in Philadelphia. She is the cofounder of "The Biz Branding Agency" and helps small business owners achieve success through digital marketing. In her spare time she works with the youth in Philadelphia achieve their dream careers.



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