Free Download: YouGov & Social Media Week’s Influencer Marketing Report



We partnered up with YouGov and surveyed more than 1,100 U.S. adults to explore the role of influencer marketing.

The influencer marketing industry has experienced exponential growth over the course of the last decade and shows no signs of slowing.

In June 2018, we partnered with YouGov to survey more than 1,100 U.S. adults to explore the role of influencer marketing in driving purchasing decisions, the difference between “celebrities” and “influencers,” and more.


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