PODCAST: AI-Powered Social Listening w/ Aurelien Blaha, Chief Marketing Officer of Digimind
Learn how Digimind has adopted Account Based Marketing as a way of bringing their sales and marketing teams closer together.
Coming from a software engineering background, Aurelien made a career shift early on, and has been in the B2B marketing industry for nine years. He recently joined Digimind after working at FINALCAD as Marketing Director for three years.
During the conversation, Aurelien discussed
- Digimind’s products: Digimind Social and Digimind Intelligence
- How the company’s AI-powered social listening technology is helping its clients take marketing to the next level
- How Digimind has adopted Account Based Marketing as a way of bringing their sales and marketing teams closer together
- How flipping the funnel has enabled them to get closer to their prospective customers.
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