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PODCAST: AI-Powered Social Listening w/ Aurelien Blaha, Chief Marketing Officer of Digimind

Business

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Learn how Digimind has adopted Account Based Marketing as a way of bringing their sales and marketing teams closer together.

This week’s episode of Social Media Week’s Leads2Scale podcast features Aurelien Blaha, Chief Marketing Officer of Digimind, a social media monitoring and competitive intelligence software company.

Coming from a software engineering background, Aurelien made a career shift early on, and has been in the B2B marketing industry for nine years. He recently joined Digimind after working at FINALCAD as Marketing Director for three years.

During the conversation, Aurelien discussed

  • Digimind’s products: Digimind Social and Digimind Intelligence
  • How the company’s AI-powered social listening technology is helping its clients take marketing to the next level
  • How Digimind has adopted Account Based Marketing as a way of bringing their sales and marketing teams closer together
  • How flipping the funnel has enabled them to get closer to their prospective customers.

Listen and subscribe via the following platforms: Anchor, Apple Podcasts, Breaker, Google Podcasts, Pocket Casts, RadioPublic, Spotify, Castbox, Overcast, and Stitcher.

If you have suggestions for who we should interview or what topics you would like us to cover, please reach out to us at leads2scale@socialmediaweek.org.

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