PODCAST: How to Massively Scale Your Business through Customer-Centricity with Penny Wilson, Chief Marketing Officer at Hootsuite
Listen and subscribe to Leads2Scale on your favorite podcasting app.
As CMO, Penny leads Hootsuite’s global marketing strategy, driving market leadership, awareness and demand generation.
During the conversation, Penny discussed:
- How can neuroscience be used to develop marketing content in various communications
- Why Hootsuite is so obsessed with being customer and community-centric in their approach
- And how she sees the social media market evolving over the next few years
Listen to the full episode below:
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