Debuting an Upgraded SMW+ Platform Experience
Check out which shows are on this week including a new series Branding in the Age of Black Lives Matter + add your favorites to your calendar!
Access exclusive SMW+ content by marketers whose careers you can emulate with a free 30-day trial!
We’re excited to announce the launch of the new and upgraded version of SMW+, a streaming service for marketers who are looking to level-up and connect with the smartest marketers in the world. Check out what’s new to the platform!
Fresh New Discover Experience
Never miss an episode by watching all of our series via on-demand replay. On our new site, each piece of content is organized into a show so you can find what is most relevant to you.
New Shows and Episodes Designed to Help You Advance in Your Career
Today at 12pm ET: Breakthrough with CEO of United Sodas
Host Toby Daniels will be joined by Marisa Zupan, CEO of United Sodas, a brand new DTC company staking its territory in the beverage category. Tune in to learn how the Brooklyn-based startup aims to reinvent the soda category as a better-for-you option —without losing the fun factor and the soda experience people crave and love.
Today at 1:30pm ET: Write Better: Email Marketing
Up your email writing game with Twitter’s Global Creative Lead Joe Wadlington. In the second episode of his series, he’ll teach you how to use your own inbox and other newsletters for email inspiration, how to establish trust with your readers, and offer tips for nailing your subject lines every time.
Today at 3pm ET: Branding in the Age of Black Lives Matter Ep. 1: “Navigating in #BlackLivesMatter”
Consumers expect companies to speak out against racial oppression and use their dollars and platforms to create change. A new series hosted by Black Enterprise’s Selena Hill will explore the best practices and strategies to engage with Black Americans in the age of Black Lives Matter. During her first episode, she’ll be joined by Detavio Samuels, COO and Co-Head of REVOLT TV, for a conversation around how to utilize social listening, the advice of experts, and purposeful strategy to make informed decisions around the movement.
Tomorrow at 11am ET: Future State: “Today is the Future, Tomorrow is the Past”
“If you want to get a look at the future, take a look around. We are living in it.” In the fourth episode of the Future State, Salesforce’s Mathew Sweezey will explain why consumers are currently living in a state much more akin to the year 2025 and beyond beginning with how we buy and connect.
Tomorrow at 3pm ET: The Comments Section: Unique, Unfiltered Commentary On What’s Trending
Get your weekly dose of troll with Grey Group’s Amanda, Asad and Kenny. This week’s “spark” igniting the conversation: Travis Scott’s collaboration with McDonalds. With this release they capitalized on not only pushing memes into this cultural conversation but drove buzz around his upcoming album.
Thursday at 12pm ET: TIL (Today I Learned) How to Be a Better Brand Storyteller
On this week’s episode, Public.com’s Katie Perry will talk to Brittany Slattery, SVP of Marketing and Communications for OpenAP, a marketing technology company that is modernizing how brands approach TV. Brittany will talk about how to evolve your brand story while still retaining what’s core to your brand’s history and/or mission, and more!
Thursday at 3pm ET: Unfiltered: Real Talk With Smart Marketers
Unfiltered brings together smart people to have radically candid conversations about the world of marketing, social media and emerging technology. This week, host Toby Daniels will be joined by three stellar marketers: David Schneider, Creative Director at That Lot; Nathalie Nahai, Author & International Speaker at The Web Psychologist; and Marcus Foley, Co-Founder at Tommy.
Exclusive Slack Networking Community
SMW+ subscribers can interact with like-minded marketers to discuss the latest trends, get help with challenges they face and goals they want to meet.
There’s still time to take advantage of a free 30-day subscription with exclusive first-access to SMW+. Memberships start as low as $39 per month. For more details including team packages visit https://smw.plus.
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