Social Media Week

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

Bring your good ideas, enthusiasm and passion for social media to this global initiative in Chicago September 19-23

August 1, 2011 – Chicago, IL – Social Media Week Chicago organizers Zόcalo Group and Chicago Tribune are inviting all business, brands, not-for-profits, government agencies, trade associations, academics and individuals to join them in creating a dynamic and memorable week of discussion and interaction on social media, mobile and word of mouth marketing. Social Media Week is a global initiative that will connect 12 cities for one week on topics important to advancing, educating and inspiring innovation for social media.

Are you an entrepreneur or small business trying to understand how social media can help launch your idea or grow your business? Is your group, company or university doing something really special with social media? Do you tweet up and meet up for fun? Business? Give us your suggestions for an event you would like to host or a topic you can discuss via – click on EVENT SUBMISSIONS.

Social Media Week Chicago is offering five content hubs under which many different types of events can be programmed; Business and Brands, Government and Social Policy, Entertainment and Gaming, Learning and Education and Technology and Innovation. Venues for each content area will be provided so those interested in sponsoring an event can do so in one of these locations or identify a venue of their choosing. Secured hub venues to date include the Chicago Tribune (Business and Brands), CDW (Technology and Innovation) and Tribeca Flashpoint Academy (Entertainment and Gaming). Organizations interested in serving as a host for the remaining content areas should visit and use the GET INVOLVED tab.

If mixing and mingling with some of the best minds in Chicago’s social media community is more your scene OR you have a cool product or service that can help make events more fun, functional or productive, please visit and use the GET INVOLVED tab to sign up to volunteer or become an in-kind sponsor.

One of the unique aspects of Social Media Week is that in addition to more than 20 events which will be put on by event organizers and its advisory board, which includes Dell, Groupon, Google, Facebook, Motorola, Northwestern University, Rockit Ranch Productions and The Second City, to name a few, there is an open invitation to the community to submit and organize events that will be promoted as part of the Social Media Week Chicago.

“Social Media Week Chicago is seeing tremendous momentum with big organizations and smaller groups signing up to become involved,” said Paul M. Rand, CEO of Zόcalo Group. “In Chicago’s thriving social media community, we know there are still many untapped ideas so we’re calling on the community to join us in making Chicago’s Social Media Week a huge success.”

Far more than a conference, Social Media Week offers a global perspective on emerging trends in social and mobile marketing. The event will take place at various locations across Chicago from September 19-23. Along with Social Media Week activities in Chicago, simultaneous events will take place in Beirut, Berlin, Buenos Aires, Bogota, Glasgow, Los Angeles, Milan, Moscow, Rio de Janeiro, São Paulo and Vancouver.

A preliminary event schedule is due to release on August 3 with event registration opening at the beginning of September. Events are free and open to the public. Please follow @SMWChicago on Twitter and connect with us on Facebook or LinkedIn for real-time updates.

“Social media is all about convening communities of people with similar interests. And Chicago is a city that understands the value of connections,” said Sarah Beardsley, Chicago Tribune Newsroom Events Director. “By issuing an open call for participation, we’re challenging Chicago to be second to none globally in the first Social Media Week to be held here.”

About Zócalo Group
Zócalo Group is a full-service word-of-mouth and social media marketing agency, helping leading consumer and business to business brands become the most talked about and recommended in their category. Based in Chicago, Zócalo Group has received numerous industry awards for brand programs and measurement initiatives. Zócalo Group is a unit of Omnicom Group Inc. (NYSE: OMC) and Ketchum. For more information, please visit

About the Chicago Tribune
For 164 years, the Chicago Tribune has been a market-leading publication of the Tribune Company. Reaching five million readers each week in print, online and through radio, television and live events, the Tribune is known for its public service journalism and watchdog reporting. In 2010, the Tribune launched Trib Nation, a community outreach and audience engagement program that includes a broad menu of live events such as Chicago Forward: Conversations About the Future, a series of public policy discussions; programs by columnists and other journalists; literary events including Author Talks, Lit Fest, and Literary Awards; and classes and seminars under the banner TribU: Lessons for Life.

About Social Media Week
Social Media Week is owned and operated by Crowdcentric Media LLC and is a global platform connecting people, content, and conversation around emerging trends in social and mobile media. Delivered primarily through a network of internationally hosted conferences and online through social media, Social Media Week literally connects hundreds of thousands of people every year through learning experiences that aim to advance our understanding of social media’s role in society. To learn more, visit

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