Learn How Pinterest Is Using Visual Discovery To Inspire Consumer Action At SMW Chicago


Social Media Week

Don’t miss your chance to attend #SMWCHICAGO! Register here.


The future of search will look drastically different from what we’re used to. So how does Pinterest help it’s 175 million+ users get inspired and discover new content?

At #SMWCHICAGO, hear from Arthur Sevilla (Vertical Strategy Lead, CPG, Pinterest) on how people are beginning the discovery process through the power of images instead of scrambling for the words to describe what they are looking for. Visual discovery is helping marketers get discovered earlier in consumers’ decision-making process to ultimately drive real business growth.

In this session, attendees will learn the path a Pinterest user goes on before they purchase a product. Edge will also discuss the future of visual discovery and how brands can leverage Pinterest’s tools to enhance the consumer experience and drive real business results.

Join Pinterest’s session in November to learn:

  • How Pinterest guides users along the consumer journey
  • The change in the users online shopping experience
  • How Pinterest is moving toward personalized discovery

Catch this session and much more at Social Media Week Chicago! Register here and get your pass to #SMWCHICAGO from November 13-17. Can’t attend in person? Join SMW Insider and watch the live-stream!

Access 200+ hours of educational talks and exclusive interviews on SMW Insider. Activate your free trial here!



SMW Staff

SMW News, Social Media Week

@socialmediaweek

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