11 Reasons To Attend Social Media Week In Chicago


Social Media Week

Don’t miss your chance to attend #SMWCHICAGO! Register here.


#SMWCHICAGO takes place this November 14-17, and we have an amazing lineup of speakers and interviews, panel sessions, and workshops planned for this year’s event.

Throughout the week, we’ll be exploring some of the biggest themes in marketing and tech through more than one hundred Mainstage talks, interviews, panel sessions, and workshops.

Still on the fence? Here are seven reasons to attend this year’s event:

1. Killer venue

VenueSix10 is a stunning, modern space that creates an atmosphere openness and collaboration. We are providing attendees two stages, speakeasy salons, co-working space, a VR showcase, and complimentary snacks from KIND Snacks, 787 Coffee, and Natures Bakery.

2. Hear from the industry’s top creative minds

Creative leaders from Havas, Gimlet Creative, R/GA will lead talks covering topics like creating content for social, advertising through podcasting, and developing chatbots to represent a brand.

3. Timely and relevant topics

The biggest brands in the industry will take the stage and discuss topics ranging from learning how Facebook’s ad buying algorithms, how Influencer Marketing supports other traditional advertising efforts, and unlocking the power of your brand.

4. Learn the latest in data marketing, analytics, and social listening

Edelman, Northwestern University, Facebook and more will lead discussions on how brands are using social analytics and data marketing tools to develop new social strategies around the content their audience engages with.

5. Tons of networking opportunities

There are three networking breaks throughout each day, an opening reception for all attendees on Tuesday night and for SMW Connect passholders, speakers and sponsors, an exclusive invite-only cocktail event at the Virgin Hotel on Thursday night.

6. Explore some of Chicago’s fastest growing startups

The minds behind some of the fastest growing startups will discuss topics such as learning how to develop an editorial strategy from scratch, why social tone of voice matters for startups, and how to find your own and how to staff resources and processes against the demands of digital content.

7. #SMWCHICAGO Opening Drinks Reception

On the evening of Tuesday 14 November from 5:45 PM-7:30 PM, take a load off, grab a beer or glass of wine with fellow attendees. Wrap up the day with new connections and friends, and feast on passed hors d’oeuvres.

8. Master your paid media strategy

Social media advertising budgets have doubled worldwide over the past 2 years. During the week you will gain the tools you need to develop and execute on a smart paid social media plan.

9. Explore the future of branding

Join Matt Britton (Chief Executive Officer, Crowdtap), and learn why the growing domination of Facebook, Google, and Amazon is redefining the role and importance of brands in American culture.

10. Recharge your mind, body, spirit (and devices!)

During your time at #SMWCHICAGO, relax, unwind, and recharge at the LIVESTRONG.COM Wellness Lounge! Drop by daily, Tuesday-Thursday to unwind with morning yoga and meditation class from 10:30 AM – 11:00 AM.

11. Watch #SMWCHICAGO Live on SMW Insider

As an attendee, you receive three, free months of access to SMW Insider, our live and on-demand video platform.

This means you can watch all of this week’s official events from the Venue SIX10: Stage One and Stage Two in real-time right from the comfort of your home, office, or even on the go.

If you can’t make it out to Chicago, you can sign up for a 3-month or annual subscription to SMW Insider and gain access to the live content, as well as 200+ of educational talks, interviews, and workshops on-demand.



SMW Staff

SMW News, Social Media Week

@socialmediaweek

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world.



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