4:00 PM - 5:00 PM
Hosted by Sprout Social
Willis Tower, 82nd Floor 233 S. Wacker Drive Chicago IL 60606
Join Lainey Garcia, External Communications Manager for McDonald’s USA, Julie Fuerst, Social Media Supervisor, Customer Experience and Insights Team for McDonald’s, and Justyn Howard, CEO of Sprout Social, for a conversation on how McDonald’s delivers customer engagement on a large social scale. From setting objectives and company guidelines, to implementing stellar social care and marketing initiatives, they’ll address how McDonald’s maintains a holistic social program. Lainey and Justyn will tackle big wins, lessons learned and their thoughts on the future of social media for business.
Event Room: North Hall
Venue & Location
Willis Tower, 82nd Floor233 S. Wacker Drive
Chicago, IL 60606