How to Employ a Full-Funnel Approach to Reach Customers Online and In-Store

4:10 PM - 4:55 PM

Hosted by Adaptly

Venue SIX10: Stage One 610 S Michigan Ave Chicago IL 60605




The top of the funnel is often ignored as merely a branding play and not a source of real conversions or in-store sales. Top brands like Sprint, however, are leveraging everything from branding campaigns to store visit campaigns to drive results at all stages of the funnel.

In this session, Adaptly, Sprint, and Facebook will discuss:

  • What a great campaign needs to drive audiences to action
  • The impact of branding campaigns on key business objectives
  • How to optimize and leverage your full-funnel activities to impact direct sales

Venue & Location

Venue SIX10: Stage One

610 S Michigan Ave
Chicago, IL 60605





Social Media Week

4:10 PM - 4:55 PM

How to Employ a Full-Funnel Approach to Reach Customers Online and In-Store

#SMWAdaptly






  • Dawn Baskin

     

    Dawn Baskin

    Client Partner

    Facebook

  • Brandi Dreiling

     

    Brandi Dreiling

    Media Manager

    Sprint

    Brandi_Dreiling
  • Amy Page

     

    Amy Page

    Account Director

    Adaptly

    adaptly