The Social Measurement Framework: Brand Awareness, Customer Care and Conversions

1:30 PM - 2:30 PM

Hosted by Socialbakers

Main Stage 1 - The Merchandise Mart 222 W Merchandise Mart Plaza Chicago Illinois 60654




The truth is, not every industry has the same objectives on social. Therefore, this keynote will walk the audience through best practices for increasing brand awareness, customer care and driving online conversions. Social media expert, Bob Gearing, will cover the best social measurement frameworks, provide best-in-class case studies and cover general industry trends for all 3 business objectives.


Venue & Location

Main Stage 1 - The Merchandise Mart

222 W Merchandise Mart Plaza
Chicago, Illinois 60654





Social Media Week

1:30 PM - 2:30 PM

The Social Measurement Framework: Brand Awareness, Customer Care and Conversions

Hosted by Socialbakers






  • Bob Gearing

    Bob Gearing

    Global Head of Enterprise Solutions

    Socialbakers

    BobGearing