Video and the New Tools for Expression

10:50 AM - 11:15 AM

Hosted by Twitch

Venue SIX10: Stage One 610 S Michigan Ave Chicago IL 60605




Twitch is world’s leading social video platform and community where 10 million visitors gather each day to watch and talk about video games, music, the creative arts, themselves, and other beyond gaming topics with more than 2 million streamers. Twitch is more than a spectator experience; it is social video that relies on audio and chat to enable creators and their audiences to interact in real-time about everything from gaming and pop culture to life in general. In this session, we’ll explore the language (and meaning) of Twitch that create a unique community dynamic, we’ll share the various use cases of real-time, chat-enabled content where the community plays an active role and showcase the distinctive ways that the community unites to share and create moments around a common passion.

Audience takeaways:

  • How to engage with millennials and Gen Z in “their language”
  • Harness and lean into interactive and social video
  • How brands can harness the platform in creative and impactful ways

Venue & Location

Venue SIX10: Stage One

610 S Michigan Ave
Chicago, IL 60605





Social Media Week

10:50 AM - 11:15 AM

Video and the New Tools for Expression

Hosted by Twitch






  • Caitlyn Manfredi

     

    Caitlyn Manfredi

    Director, Client Strategy

    Twitch

    caitlynm