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Chief Digital Officer, HYFN
Ashley Heron is the Chief Digital Officer at HYFN, a leading digital solutions and cross-platform social advertising company, where he is responsible for all delivery, product, advertising, and client services. With over 10 years of experience in digital marketing, Ashley is a trusted leader in social media, online, and partnership marketing. Working with top brands such as Frito Lay, Macy’s, MGM, and Taco Bell, Ashley is a trusted source in implementing groundbreaking technology solutions that drive marketers and global brands forward.
Prior to his role as CDO, Ashley also served as EVP and VP of Digital at HYFN, where he oversaw a team of developers and managed client services and new business development. Ashley came to HYFN after years of working with major entertainment companies such as Disney and Big Machine Label Group, where he led executive marketing partnerships for companies including Best Buy, Cabela’s, Sony, and JetBlue, and label artists including Taylor Swift, Rascal Flatts, and The Band Perry. Ashley graduated from Belmont University in Nashville, Tennessee, and has been a resource in outlets such as the New York Times and Radio Today.