#SMWChicago NOW MERGED WITH #SMWNYC
Head of Performance Marketing, Edelman Digital Chicago
Erica is Head of Performance Marketing for Edelman Digital’s Chicago office. In this role, she is responsible for leading the firm’s media planning, buying and performance marketing capabilities. She brings more than 14 years of experience in online marketing, digital media and client service with proven success in developing effective programs for clients across a wide range of verticals. Erica holds a B.S. in Marketing and International Business from Penn State University.