#SMWChicago NOW MERGED WITH #SMWNYC
VP, Social Media, Havas Media Group
Liz Brock is the head of social media for Havas Media Group’s Chicago office, a creative and media agency. Liz functions as the social media expert, providing guidance to the organization and client teams as they speak to leverage social and influencer marketing in their media mix strategy. She leads a team of specialists driving inspiration and helping brands understand and unlock the value of social media for consumers and their business through an integrated offering of strategy, content, media and analytics. She and her team create meaningful connections between brands and consumers based on human insight and utilization of robust technology to ensure data and performance is at the core.
Prior to Havas Media, Liz has managed digital programs across various disciplines including Media, Account Management, Strategy, Planning and Analytics for over 15 years. Her roster of clients have touched all verticals, and in her early days she led the launch and roll out of Certified Pre-Owned Vehicle programs for Chrysler Group.
When she is not busy scrolling social media feeds, Liz enjoys traveling, skiing, theatre, cooking, food, and wine. She is also an avid fantasy football player – her passion for sports has led to multiple championships.