Crisis Management through Social Media Listening
Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.
In order to achieve a successful Social Media Strategy, Businesses and Organizations need to sharpen listening abilities in addition to verbal communication skills.
Social Media Listening isn’t just watching your mentions and replying when prompted. When a Crisis happens, the goal is to avoid or manage a Social Media Disaster.
Francisco will be discussing how poor communication and loss of corporate control can end up in financial catastrophe.
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