A day of travel and tourism sessions, Travel Massive HH recommendations

Social Media Week

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

#SMWHH is just around the corner! Travel Massive Hamburg  is really happy to be part of the event for the first time this year and want to say thanks for the organization and invitation.

In this blog entry, we want to share with you how our “Social Travel & Tourism” day is going to look like. This is a set of sessions that TM together with the Superbude St. Pauli Hostel and alterways have created for travel and tourism professionals or enthusiast. For our convenience, the sessions will be taking place at the Superbude St. Pauli on Feb. 23rd.

Have a look at them and we look forward to having you as guest. Cheers!


Travel Massive: Use Of Social Media To Network And Empower Change In Travel

 Tue, Feb 23 – 1:30 PM – 2:30 PM

 Hosted by Travel Massive Hamburg

 Superbude St. Pauli

/// Meet the 3 tourism networks part of 1 interesting panel discussion

We chase the same aim; still have different ways of execution by using social media

We are really exciting of having the three main tourism networks meeting and discussing the “use of social media to network and empower change in travel”. As a warm-up for our panel discussion and to awake your curiosity, we have prepared a brief description of the 3 networks presented in the discussion: Skål International, The Travel Industry Club and Travel Massive.

  Skål International Travel Industry Club Travel massive
Representative at smwhh Katja Kruse

Vice-President for Skål Hamburg, Member of Skal international

Tom Fecke

Managing Director, Travel Industry Club

Anula Galewska

Community Manager Europe, travel massive

STORY BEGIN 1932 2005 2010
PURPOSE / MISSION Be a trusted voice in travel and tourism Central network platform for the informal exchange of decision maker and manager of the travel industry To unearth and connect travel insiders in every city in the world in order to create a purposeful change to the way we travel.
VALUES Promoting global tourism and friendship. Through our leadership, professionalism and friendship, work together to achieve our vision, maximise networking opportunity and support a responsible tourism industry. Putting the economic value of the travel industry in public light (media and politics); central network-platform for the “doers” of the travel industry.

Further scientific and academic work is supported.

Open and collaborative community founded on three simple principles – to be open to everyone in the travel industry, to be free to participate, and to connect and share ideas globally.
COMMUNITY A professional organisation of tourism leaders around the world. Approx. 18k members in 400 Clubs throughout 80 nations. Skål is UNWTO Affiliate member since 1984. 750 member of the private and business travel industry A global network of locally connected communities of 15.4k travel industry insiders who are making travel better in more than 120 cities in about 50 countries. Travel Massive membership is free and open to anyone who is involved in the travel industry and who believes in our values and mission statement.
MAIN CONNECTING PLATFORMS Website, facebook, Skål News (magazine), local meeting Website, facebook, local events Website, facebook, twitter, local events

This will make for an interesting discussion since our main goal: connecting people with a passion for travel and tourism, is the same. Still there are very different approaches of linking different people (all with the same intention) and evolving the industry also with the use of social media.



 Tue, Feb 23 – 5:00 PM – 7:00 PM

 Hosted by alterways

 Superbude St. Pauli

/// alterways, Superbude and travel massive invite you to an Instawalk in our Schanzenviertel during the Social Media Week Hamburg.

This is specially a great opportunity for those coming from outside Hamburg. Find out more about this tour here: http://alter-ways.com/en/photo-citytours-hamburg/hamburg-rebellious/


17:00 h meeting point @ Superbude St. Pauli
17:00 – 18:15 h introduction and start of the Instawalk with Alterways in and around our Schanzenviertel
18:15 – 19:00 h feedback, editing and presentation of the photos made



After Party – Connecting Travel & Tourism

 Tue, Feb 23 – 7:00 PM – 10:00 PM

 Hosted by travel massive HH

 Superbude St. Pauli

/// networking & after-party: mix, mingle & have a great time surrounded by interesting people 

After a day of productive sessions have a beer with us while connecting and chatting with travel and tourism professionals, part of the Travel Massive Chapter in Hamburg, during our networking/after party event. You are welcome to bring your friends & colleagues once they are interested and involved in the tourism industry.


See you there!

Berenice Pendzialek & Ulrike Sassenberg – Travel Massive Hamburg

Berenice Pendzialek

Chinese outbound tourism specialist, Freelance Consultant


I am a Chinese outbound tourism specialist working as a freelancer in Hamburg, Germany.

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