Harvey Schwartz is EVP, Talent & Co-Founder at WHOSAY. He oversees the talent relationship division of the company and is part of the WHOSAY Match leadership team. WHOSAY is a Viacom company.
WHOSAY powers influence marketing campaigns for brands across all verticals and utilizes every level of celebrity and influencer to deliver measurably superior results compared to other social and mobile advertising solutions.
Schwartz built the WHOSAY talent platform from the ground up, first on-boarding 5,000+ celebrities and influencers, including Ronaldo, Shakira, Rihanna, Tom Hanks, Matthew McConaughey and Reese Witherspoon, to the WHOSAY talent app, a multi-publisher for all social content.
He then helped design and implement the proprietary WHOSAY Match platform, which crossed audience of brands and influencers with unique social data sets to match the right talent-influencer to a brand’s campaign objectives.
Prior to co-founding WHOSAY, Schwartz was responsible of the North American representation for Peter Gabriel and Real World Records, overseeing Digital and traditional marketing campaigns for product releases and tours in the US and Canada.
He was also VP, Business Development, at Voquette, a Citibank and Yahoo backed startup focusing on live streaming. Prior to Voquette, Schwartz established the Capricorn/Universal A&R Department helping develop multi-platinum artists.
Schwartz holds a Bachelor of Arts in Radio and Television from Indiana University in Bloomington.