As Chief Growth Officer of Social Native, Jeff drives growth initiatives across the entire organization, overseeing marketing initiatives and influencing revenue, operations, account management and engineering. Prior to Social Native, Jeff co-founded Buddy Media, a social marketing SaaS platform, where he played a central role in building the company from a start-up into the largest enterprise social marketing suite in the world. Buddy Media was acquired by Salesforce for $745M in 2012. Following the acquisition of Buddy Media, Jeff joined Salesforce where he became Chief Strategy Officer of the Marketing Cloud.