Kristin Busk, known as KB, has over 9 years of experience in social with a focus on music, entertainment and brands. She has worked across all aspects of digital from running social media accounts for the first season of The X Factor USA to executing influencer campaigns for brands such as American Express and Pepsi. Most recently, she has worked on social strategy for clients like FX, Spindrift, Walmart, Chambord, QDOBA and STARZ. KB is awarded from the Shortys, Webbys, American Advertising Awards and Social TV Awards. She has also been published in Ad Age and Ad Forum, along with being selected at a 2019 Judge for the One Show Awards in the Social and Mobile category.