Mary Beth Levin is the Manager of Business Intelligence for United States Postal Service, part of the Digital Communications team at USPS. The role of the Social Business Intelligence program is to take a 360 view on brand protection, crisis mitigation, and how to improve products and services. The Business Intelligence team takes quantitative and qualitative data on traditional and social media and translates it into an accessible and engaging narrative to drive leadership decision making. Since its inception in October of 2018, the team has grown from 2 to 5 analysts. In the process, the award-winning program has been featured by SocialMedia.org. Independent of her role at the Postal Service, Mary Beth is an Associate Professor at the Georgetown University School of Medicine and a consultant for the American Medical Student Association