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Bridging the Divide: Brand Marketing Meets Performance Marketing

Hosted by ClickBank

Thursday, May 2, 2019

New York

Marketing

0:24 minutes

The chasm between brand marketing and performance marketing is narrowing as Influencers look at the power of monetizing their audience to increase their impact and traditional Direct Response Marketing gets diluted in favor of quality content marketing.

Kari Homan, VP of Marketing at ClickBank and former Social Media Leader at HP, Wyndham and T-Mobile, welcomes Danette May, America’s Leading Healthy Lifestyle Expert, Author of The Rise and Founder of Mindful Health LLC, and Emily Lark, Digital Marketing Innovator, International Speaker and Founder of Back to Life to understand how to:

  • How to leverage your Social Influence into a Performance Marketing Funnel
  • Create raving fans that have the power to drive a movement.
  • Key Steps to #MonetizeYourMission

Session Speakers

Kari  Homan

Kari Homan

VP Marketing, ClickBank

Emily  Lark

Emily Lark

Digital Marketing Innovator, International Speaker and Founder, Back to Life

Danette  May

Danette May

Co-Founder & CCO, Mindful Health, LLC

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