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- 10 Licenses
- Renews AnnuallyCancel at anytime
- OnDemand(300+ hours of content)
- Watch Live(NYC, LA, and London)
- Playlists(Access weekly curated Playlists)
- Save Videos(Save your favorite Sessions and Interviews for future access across multiple devices)
- Filter + Sort + Search(OnDemand & Live)
- Newsletter(Subscription to our Insider Digest highlighting new and featured content)
- SMW Discounts(25% off tickets to NYC, LA, and London conferences)
Find Your Customers through Open Data, APIs, and Machine Learning
Hosted by Decoded
Tuesday, February 23, 2016
New York
Tech
0:45 minutes
This masterclass focused on how to leverage the data you have, and the data you don’t yet have, to determine who will buy your product, pay for your service, or hire your team.
Jeffrey Lancaster, Head of Product at Decoded, took us on tour of how open data and APIs (social media and otherwise) are being leveraged by industry leaders to determine the best ways to connect to consumers.
Session Takeaways:
- An understanding of what Open Data, APIs, and Machine Learning are
- How businesses are using these tools to better understand their customers
- What some of the ethical responsibilities are when working with these datasets and tools
Session Speakers
Jeffrey Lancaster
Head of Product Development, North America, Decoded
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