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How To Get Branded Content to Play in a Pay to Play World

Hosted by Reach Agency

Wednesday, June 8, 2016

Los Angeles

Business

0:50 minutes

With social platforms constantly changing the algorithm, brands need to learn the new rules of the game to gain visibility of their content. It’s not enough to just have a good idea anymore, your idea has to be designed and optimized for the user experience on the platform in which you are distributing your content. The good news is that there are insights, data, and targeted support to ensure the right eyeballs are on your content at the right time.

At this event, Gabe Gordon, Managing Partner at Reach Agency led a discussion with Orchid Bertelsen, Digital Strategist for Nestle USA, on how brands can create content for the evolving social landscape.

Session Speakers

Orchid  Bertelsen

Orchid Bertelsen

Head of Digital Innovation, Nestlé

Gabe  Gordon

Gabe Gordon

Managing Partner, Reach Agency

Related Interviews

Orchid Bertelsen

Orchid Bertelsen

Nestlé

Gabe Gordon

Gabe Gordon

Reach Agency

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