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How to be Human: What We Really Mean by Connection

Hosted by Karmarama

Friday, November 1, 2019

London

Media

0:24 minutes

In the modern digital landscape, we face the risk of becoming more disconnected than ever. The more technologically connected we become, the less connected we can feel. It’s time to really question what we mean by the phrase ‘connection.’

Society is evolving with new tools and technologies that are transforming ideas of gender, identity, class and race. This means we need to view the world through a different lens, with the aim to always seek deeper and real connections in our online interactions.

In this session, join Karmarama’s Will Hodge and Katie Hunter for a discussion around how brands can make better connections with what matters most to people.

Attend this session and learn:

  • How can brands remain relevant amongst increasingly diverse audiences that seek fundamentally new experiences
  • How brands can cut through the noise when attention and brand trust is at an all time low and there and there are seismic shifts in generational values
  • How can you use insights to create purposeful ideas that get brands closer to what people really need and want today and in the future

Session Speakers

Will  Hodge

Will Hodge

Executive Strategy Director, Karmarama

Katie  Hunter

Katie Hunter

Social & Influencer Lead, Karmarama

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