As Marketing Manager at Zipcar, Emily leads the consumer marketing function for the UK helping develop creative content and strategic partnerships and communications. In leveraging a broad background across product and brand marketing, she has a proven ability to improve business performance and drive brand awareness through strategic campaign development.

During #SMWLDN, Emily will take the Brand Leaders stage to describe her passion for creating high-quality, memorable, and effective content and the challenges and rewards with applying her skillset across both national and international operations of her business. Additionally, she’ll analyze where she feels our industry is today and what may lie ahead.