Emma’s marketing experience encompasses a number of content and editorial roles including her current position as Head of Social Content at Virgin Trains. Throughout her career she has led writing and editing efforts for major global markets including the UK, US, Canada and Australia, supported transformative strategies across both print and online, and spearheaded community management opportunities.
On the #SMWLDN Brand Leaders Stage, Emma will share key learnings and insights for successful social content and stories from her career including inventing the award-winning #Avocard.