12 Month Subscription

$395

Save $200

  • 1 License
  • Renews AnnuallyCancel at anytime
  • OnDemand(300+ hours of content)
  • Watch Live(NYC, LA, and London)
  • Playlists(Access weekly curated Playlists)
  • Save Videos(Save your favorite Sessions and Interviews for future access across multiple devices)
  • Filter + Sort + Search(OnDemand & Live)
  • Newsletter(Subscription to our Insider Digest highlighting new and featured content)
  • SMW Discounts(20% off tickets to NYC, LA, and London conferences)

EnterprisePackage

$2,495

Save $1,455

  • 10 Licenses
  • Renews AnnuallyCancel at anytime
  • OnDemand(300+ hours of content)
  • Watch Live(NYC, LA, and London)
  • Playlists(Access weekly curated Playlists)
  • Save Videos(Save your favorite Sessions and Interviews for future access across multiple devices)
  • Filter + Sort + Search(OnDemand & Live)
  • Newsletter(Subscription to our Insider Digest highlighting new and featured content)
  • SMW Discounts(25% off tickets to NYC, LA, and London conferences)

The Content Paradox: A Passing Fad or Our New Reality?

Hosted by Pond5

Tuesday, April 30, 2019

New York

Marketing

0:40 minutes

Content consumption is now a 24/7 activity, but creating enough content to satiate consumer demand is challenging. The need for more and more content, in conjunction with declining production budgets, has created a paradox affecting the production, marketing and media industries, to devastating degrees at times. In this panel, we will hear how production companies, agencies, and media companies are coping with their new reality by turning to unconventional solutions.

Attend this session and learn:

– How to rethink traditional production methods to meet the demands of content creation
– How to save time and money when creating social content

Session Speakers

Robert  Davis

Robert Davis

Head of Digital, Ogilvy

Jon  Finkelstein

Jon Finkelstein

Executive Creative Director, PwC Toronto

Amy  Hobby

Amy Hobby

Executive Director, Tribeca Film Institute

Teresa  Palagano

Teresa Palagano

Global Director Branded Content, The Economist

Jason  Teichman

Jason Teichman

CEO, Pond5

Related Sessions

CHEESE SUBMARINES. Brexit and Social Media: A Marriage Made in Hull

David Schneider

CHEESE SUBMARINES. Brexit and Social Media: A Marriage Made in Hull

Rising Stars: A Conversation with Emma Martell, Virgin Trains

Social Media Week

Rising Stars: A Conversation with Emma Martell, Virgin Trains