Facebook Live has come a long way since the heady days of puddle avoidance and watermelon demolition. Now, with a plethora of multi-player tools coming to the Facebook Live product, the next generation of Generation Games are a mere scroll, swipe and tap away.

This unique, fully interactive session, promises to gamify Social Media Week in a way never before attempted. During the workshop, participants will collaborate to devise a live gameshow format and along the way, gain more in-depth knowledge of what works in terms of Facebook Live content, to help deliver against clear KPIs.

But the fun really starts when we go live in the second half of the session and pit our skills against fellow delegates. So, are you smarter than a social media expert? There’s only one way to find out.

Session co-hosted by Iris and official Facebook Live partner Groovy Gecko.

Attend this session and learn:

• How to deploy Facebook Live as an effective part of the marketing mix
• How to create content which is suitable for a Facebook Live
• How to use organic promotion to drive viewers to you Facebook Live
• How to develop relevant CTA which deliver on KPIs for Live social