By 2021, reports predict 80% of internet traffic will be video.
We are a more and more visually-driven society, especially among Millennials and Gen Z. So many moments happen nowadays in video, hence it’s crucial for brands to be a part of these customer conversations. Up to 98% of videos with detected brand logos don’t mention brand names. No company could monitor these brand mention — until now:
Talkwalker, as the world’s leading social listening and analytics platform, will explain how they recently revolutionized social media listening by integrating artificial intelligence-driven video recognition into social analytics.
Todd Grossman, CEO Americas for Talkwalker, will explain and showcase how revolutionary technology that analyzes up to 2,000 images and videos per second finds consumer video insights to create campaigns with maximum impact, prevent brand crises by tracking critical videos, and measure the true ROI of sponsorship campaigns.