In an age when curating the perfect image has become the norm, are we losing our authenticity? We are increasingly driven by likes and approval, and the fear of rejection often keeps many from sharing their authentic self. We curate perfect lives – perfect vacations, perfect children, perfect outfits, that are far from reality.
In this session, Lola Banjo, Strategy Innovation Executive for Salesforce, will lead the conversation about how we balance the human need to be accepted with being our true selves and telling our authentic stories? And on the contrary, when does keeping it too real begin to backfire?
Attend this session and learn:
- How to craft authentic stories for social media
- The the evolution of social content
- How to find your true voice in the cluttered social media climate