SMW November Edition: Chicago!
- Wed, December 6th, 2017
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Sherief Mursjidi
Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.
Chicago adalah salah satu kota terakhir yang mengadakan Social Media Week 2017. Mengusung tema global, “Language and the Machine: The Future of Communication”, SMW Chicago berlangsung pada 13-17 November 2017.
Pembicara yang terlibat dalam SMW Chicago 2017 termasuk National Geographic, Morton Salt, Pinterest, Cars.com, Edelman Digital, Livestrong.com, dan masih banyak lagi.
Berikut ini rekap dari beberapa sesi SMW Chicago 2017 :
- How National Geographic Became The #1 Brand In Social Media
- How Cars.com is Humanizing the Car Buying Experience
- Why Shorter Videos Are Not Always Better
- How Pinterest Is Using Visual Discovery To Inspire Consumers To Act
- How AI Is Connecting Consumers to Brands
- Why Marketers Know Nothing About Consumers
- Crowdtap CEO: Branding Is Dead And ‘Gramming Killed It
- 4C Shares Their Best Marketing Practices for an Evolving Media Landscape
- Why Your Brand Is Failing At Social Media
- How Morton Salt Transformed Their 170-Year-Old Brand
- The RXBar Story: How The Chicago Startup Became a Household Name
- What A Successful Influencer Marketing Campaign Looks Like
- How To Get Your Midwestern Startup Noticed
- Why Phone Call Analytics Can Optimize Your Facebook Ad ROI
- How To Think Beyond The Hashtag To Make Your Offline Event Go
Dengan berakhirnya SMW Chicago 2017, menandakan berakhirnya juga rangkaian Social Media Week 2017 di berbagai kota di dunia. SMW selanjutnya akan diadakan di New York, April 2018 dengan berbagai ragam pembicara hebat!
Sherief Mursjidi
CTO, Merah Cipta Media
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