The New Marketing Mix - Followers, Influencers & Hashtags: Using Social Media to Promote Film & TV

4:30 PM - 5:30 PM

Hosted by Biola Alabi Media Limited

Experience Stage Powered by Purple Water Corporation Road - Plot 5B VI Lagos




Are you interested in growing your fandom? Do you want to know how to create exciting content to keep your audience captive? Do you want to acquire these superpowers? Join The New Marketing Mix – Followers, Influencers & Hashtags: Using Social Media to Promote Film & TV. 

From creating viral campaigns to using social media to build awareness, the movie and television industry is blowing up from the democratization of communication and media. Taking a cursory look at some of the biggest hits in 2016 both globally and locally proves that most successful films had strong social media campaigns.

It is quite clear that social media is not just a passing trend, but also a game changer. From snaps, uploads and tweets; content producers in the know understand the importance of creating a buzz about a project. Strategic use of social media will generate enough buzz that will make every one start to talk about your movie, even before your first day of shoot! The magic of social media is that it connects fans directly with the film with little or no budget!

However, a captive audience with no engaging content is null; likewise reach without engagement is noise. This eclectic panel features game changers of social media in Nigeria as they discus everything from developing viral content; trends; audience engagement and the occasional giveaways!

 


Venue & Location

Experience Stage Powered by Purple

Water Corporation Road - Plot 5B
VI, Lagos





Social Media Week

4:30 PM - 5:30 PM

The New Marketing Mix - Followers, Influencers & Hashtags: Using Social Media to Promote Film & TV

Hosted by Biola Alabi Media Limited






  • Funke Akindele-Bello

     

    Funke Akindele-Bello

    CEO

    Scene One Productions

    funkeakindele
  • Lala Akindoju

     

    Lala Akindoju

    CEO

    Make It Happen Productions

    lalaakindoju
  • Biola Alabi

     

    Biola Alabi

    Managing Partner

    Biola Alabi Media Limited

    biolaa1
  • Kene Mkparu

     

    Kene Mkparu

    MD/ CEO

    Film House Cinemas & Film One Production / Distribution

    kenemkp
  • Chioma “Chigul” Omeruah

     

    Chioma “Chigul” Omeruah

    Comedienne

    Chigul

    theonlychigul