9:30 AM - 10:15 AM
Hosted by Social Media Week
Sheraton Times Square 811 7th Avenue New York NY 10019
SEATING IS LIMITED. PRE-REGISTRATION is required for ACADEMY classes: instructions on how to pre-register will be included in the “Attendee Guide” which can be found in your pass confirmation email. Academy sessions will not be video captured or live streamed.
SEO or Social… Social or SEO? Many startups and even established companies find themselves in the difficulty of where they should focus their marketing efforts to yield the best results. “Should I invest in my organic search strategy, or focus more on my paid and organic social strategy?”
This session with Quaison Carter, Managing Director of Built Within, will help you take an approach search and social in a new way. Combining the two, focusing on how you can use a core SEO and or Paid search strategy to lay the foundation for your social, influencer, and even referral efforts yielding returns both in the near and long term.
Attend the session and learn:
- How search impacts social
- How social impacts search
- How to identify gaps in your content strategy
- How to create steps to develop a truly connected media plan
Venue & Location
Sheraton Times Square811 7th Avenue
New York, NY 10019