Social Media Week
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Schedule
Opening Remarks with Founder & Executive Director, Toby Daniels
9:00 AM - 9:10 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Understanding the Attention Economy: What It Is, How It Broke and the Massive Market Opportunity in Fixing It
9:15 AM - 9:55 AM
Hosted by Attention Capital
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Digitally Transformed? Prove It.
9:30 AM - 9:55 AM
Hosted by Socialbakers
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Stop The Scroll: The Secret to Thumb-Stopping Content [Session 1]
9:30 AM - 10:10 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Building Your Paid Social Strategy From Scratch [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Optimizing Video for Social and Streaming [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
From Commerce to TV: Building a Modern Media Business Around Premium Brands
10:05 AM - 10:30 AM
Hosted by Vox Media
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
ROI: Return on Influencer
10:05 AM - 10:30 AM
Hosted by The Outloud Group
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Keeping an Iconic Global Brand Relevant: Social Tips from Boeing
10:05 AM - 10:30 AM
Hosted by Talkwalker
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Stop The Scroll: The Secret to Thumb-Stopping Content [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Building Your Paid Social Strategy From Scratch [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Optimizing Video for Social and Streaming [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Networking Break
11:05 AM - 11:35 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
The State of Social in 2020
11:35 AM - 12:15 PM
Hosted by The Social Chain
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Stop The Scroll: The Secret to Thumb-Stopping Content [Session 3]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Building Your Paid Social Strategy From Scratch [Session 3]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Optimizing Video for Social and Streaming [Session 3]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Align, Amplify, Analyze: Magnify Your Content Marketing’s Impact Through Social Media
12:25 PM - 1:05 PM
Hosted by Meltwater Social
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Lunch Break
1:05 PM - 2:20 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Digital Strategies for Emerging Industries & Tough to Sell Product [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Small-Budget Social Media Marketing: Strategies For Success
2:20 PM - 3:00 PM
Hosted by Falcon.io
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Social Commerce Doesn't Have to Be Difficult: How Top Brands Are Navigating the Space
2:20 PM - 3:00 PM
Hosted by Collective Bias, An Inmar Influencer Marketing Agency
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating a Brand Voice for Community Management [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Data Ethics: What Does Audience Strategy Look Like in the Era of Data Privacy? [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Make it Personal: How to Captivate Your Audience on Social Media [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Personalize Your Virtual Recruiting with War Strategies: Insights from the US Army
3:10 PM - 3:35 PM
Hosted by Digimind
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Digital Strategies for Emerging Industries & Tough to Sell Product [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating a Brand Voice for Community Management [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Data Ethics: What Does Audience Strategy Look Like in the Era of Data Privacy? [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Make it Personal: How to Captivate Your Audience on Social Media [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Networking Break
3:35 PM - 4:00 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Performance Marketing for Commerce Marketing
4:00 PM - 4:25 PM
Hosted by MikMak
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Avoiding Mediocre Social Media: Six Essential Questions Brands Should Be Asking Themselves
4:00 PM - 4:25 PM
Hosted by Getty Images
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
The Future of Advertising: A Survival Guide to AI and Influencer Marketing
4:00 PM - 4:25 PM
Hosted by BEN
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Make it Personal: How to Captivate Your Audience on Social Media [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Digital Strategies for Emerging Industries & Tough to Sell Product [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating a Brand Voice for Community Management [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Data Ethics: What Does Audience Strategy Look Like in the Era of Data Privacy? [Session 3]
4:20 PM - 5:05 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Instagram Shopping: The Digital Window Display
4:35 PM - 5:15 PM
Hosted by Instagram
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Campaigning For Good in a Multimedia and Multi-Movement Age
4:35 PM - 5:15 PM
Hosted by Comic Relief US
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
The Lost Art of Anticipation
4:35 PM - 5:15 PM
Hosted by Chemistry
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Building a Social Enterprise: Why Doing Good is Great for Business in the Real World and Online
9:15 AM - 9:55 AM
Hosted by John's Crazy Socks
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
You Can Quantify Love: Measuring Brand Engagement and Emotional Connection [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Monetize a Facebook Group [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating #FOMO: How to Maximize your Live Experience [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Beneath the Hidden Psychology of Social Networks
10:05 AM - 10:30 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Woke-washing and Gen Z: Authenticity Now!
10:05 AM - 10:30 AM
Hosted by DoSomething Strategic
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
You Can Quantify Love: Measuring Brand Engagement and Emotional Connection [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating #FOMO: How to Maximize your Live Experience [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Shifting the Focus from Attention to Connection
10:40 AM - 11:05 AM
Hosted by Open Influence
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Networking Break
11:05 AM - 11:35 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
You Can Quantify Love: Measuring Brand Engagement and Emotional Connection [Session 3]
11:30 AM - 12:15 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Why Authenticity is Key to Human-First Influencer Marketing
11:35 AM - 12:15 PM
Hosted by Takumi
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Little Resources, Big Results: How to Make an Impact with Video
11:35 AM - 12:15 PM
Hosted by Vimeo
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Monetize a Facebook Group [Session 2]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Creating #FOMO: How to Maximize your Live Experience [Session 3]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Lunch Break
1:05 PM - 2:20 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Create an Effective Personalized Video Pitch for Your Business [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Brand Building in a DTC World [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Starting from Scratch: The Recipe for Cooking Up an Organic Instagram Strategy for Your Business [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
When Robots Attack: How to Survive AI Through Empathy
2:20 PM - 3:00 PM
Hosted by Grey
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
The Neuroscience of Storytelling: Moral Dilemma or Brand Salvation?
2:20 PM - 3:00 PM
Hosted by HeyHuman
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
From Discovery to Checkout: Don’t Let Them Leave You On Read [Session 1]
2:20 PM - 3:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Restoring the Soul of Business: A Conversation with Rishad Tobaccowala
2:20 PM - 3:00 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Are Employees the New Influencers?
3:10 PM - 3:35 PM
Hosted by General Electric
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Create an Effective Personalized Video Pitch for Your Business [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Brand Building in a DTC World [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Starting from Scratch: The Recipe for Cooking Up an Organic Instagram Strategy for Your Business [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
From Discovery to Checkout: Don’t Let Them Leave You On Read [Session 2]
3:20 PM - 4:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Networking Break
3:35 PM - 4:00 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How To Create Brand Experiences That Are Built to Scale
4:00 PM - 4:25 PM
Hosted by Heineken
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
With a Little Help from Google
4:00 PM - 4:25 PM
Hosted by Google
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Having a Heart and Driving Growth: Combining Art and Science to Make a Difference
4:00 PM - 4:25 PM
Hosted by Grubhub
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
How to Create an Effective Personalized Video Pitch for Your Business [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Brand Building in a DTC World [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Starting from Scratch: The Recipe for Cooking Up an Organic Instagram Strategy for Your Business [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
From Discovery to Checkout: Don’t Let Them Leave You On Read [Session 3]
4:20 PM - 5:05 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Building Your Gen-Z Tribe
4:35 PM - 5:15 PM
Hosted by Perksy
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Is Smart Everything Creating Dumb Humans?
9:15 AM - 9:55 AM
Hosted by The&Partnership
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass or SMWLDN 2019 Premium Pass
ENDED
Crazy in Love: Building a Beloved Brand
9:15 AM - 9:55 AM
Hosted by The Dodo
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
SEO as a Social Strategy: The Most Important Digital Relationship [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Full-Funnel Thinking: Paid Social Strategies That Drive Business Results [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Rethinking B2B and B2C: The Future of Social is P2P [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Beyond Food Porn: How Eater Builds an Audience Through Personal Connection [Session 1]
9:30 AM - 10:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Devil in Discourse: Platforms and the Embarrassing State of Online Discussion
10:05 AM - 10:30 AM
Hosted by Code and Theory
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Turning Influencers into Ambassadors
10:05 AM - 10:30 AM
Hosted by H&M
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
After The Fall: Marketing In the Post Attention Era
10:05 AM - 10:30 AM
Hosted by Salesforce
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
SEO as a Social Strategy: The Most Important Digital Relationship [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Full-Funnel Thinking: Paid Social Strategies That Drive Business Results [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Rethinking B2B and B2C: The Future of Social is P2P [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Beyond Food Porn: How Eater Builds an Audience Through Personal Connection [Session 2]
10:30 AM - 11:15 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Networking Break
11:05 AM - 11:35 AM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
SEO as a Social Strategy: The Most Important Digital Relationship [Session 3]
11:30 AM - 12:15 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
Full-Funnel Thinking: Paid Social Strategies That Drive Business Results [Session 3]
11:30 AM - 12:15 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Rethinking B2B and B2C: The Future of Social is P2P [Session 3]
11:30 AM - 12:15 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
Beyond Food Porn: How Eater Builds an Audience Through Personal Connection [Session 3]
11:45 AM - 12:30 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
Augmented Reality isn’t an Accessory, it’s a Staple
12:25 PM - 1:05 PM
Hosted by Havas New York
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
The Power of Podcast in the Digital World
12:25 PM - 1:05 PM
Hosted by Pod Digital Media
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
Lunch Break
1:05 PM - 2:20 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
How Hulu Helps DTC Brands Stream to Success
2:20 PM - 3:00 PM
Hosted by Hulu
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
Embracing Unexpected Storytelling
2:20 PM - 3:00 PM
Hosted by Jam3
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
In Conversation with The Webby Awards
3:10 PM - 3:35 PM
Hosted by The Webby Awards
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
Bringing Transparency and Accountability to Influencer Marketing: Navigating the Wild West
3:10 PM - 3:35 PM
Hosted by Whalar
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
You Know What I Mean? A Cultural Look at Consumer Meaning-Making and Brand Consecration
3:10 PM - 3:35 PM
Hosted by University of Michigan, Ross School of Business
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
Living In Color: Carving Out Safe Spaces for Community
3:45 PM - 4:10 PM
Hosted by Refinery29
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
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ENDED
Why Your Marketing Campaign Will Never Go Viral
3:45 PM - 4:10 PM
Hosted by Twitter
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
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ENDED
CLOSING KEYNOTE: Empathy is the #1 Most Important Value in Business with Gary Vaynerchuk
4:20 PM - 5:00 PM
Hosted by Social Media Week
Official Event
Sheraton Times Square 811 7th Avenue New York NY 10019
Watch Live on SMW Insider
SMWNYC 2020 NextGen Pass or SMWNYC 2020 Standard Pass or SMWNYC 2020 Premium Pass
ENDED
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