Michaela Giovengo

Head of Performance Marketing, Hulu


Michaela Giovengo is the Director of Performance Marketing at Hulu where she is responsible for leading the team focused on driving Hulu’s direct-to-consumer brand advertising revenue. Since joining Hulu in 2012, Michaela has been instrumental in the development and growth of the Hulu performance marketing unit, which has tripled in size and has resulted in expansive revenue growth year-over-year.

Prior to joining Hulu, Michaela spent over six years at NBCUniversal as an Account Executive across a number of the networks properties including USA, Oxygen, Bravo and SyFy. Michaela was born and raised in Chicago, IL and holds a Bachelor degree in Marketing from Fordham University. She currently resides in New Jersey with her husband and their two children, Siena and Luke.

Upcoming SMW Events


Past SMW Events

How Hulu Helps DTC Brands Stream to Success

2:20 PM - 3:00 PM

Hosted by Hulu

Sheraton Times Square