Subject: Permission to attend SMW London in November
Hi {First},
I’d like to ask for permission to attend SMW London in 31 October - 1 November. SMW is the world’s premier conference for professionals who are looking to advance their expertise and skills in social media. By attending our company will gain insight into the latest trends and best practices from the industries top leaders such as:
* Antonia Bonello: Associate Creative Director, Buzzfeed
* Rowan Collinson: Senior Social Media Producer, Bbc Radio
* Ian Edwards: Planning Director, Northern Europe, Facebook
* Janes Fieldsend: Cmi Manager, L'oréal
* Joe Federer: Head Of Brand Strategy, Reddit
* Betsy Fast: Executive Director Of Digital Editorial Strategy, Hearst Uk
* Nadine Heggie: Vice President, Global Partnerships, National Geographic Partners Europe & Africa
* Saskia Jones: Data Strategy Director - Partner, Bartle Bogle Hegarty
* Jason Miller: Global Content Marketing Leader, Linkedin
* Kieley Taylor: Managing Partner, Global Head Of Social, Groupm
The event is 3 days, but I can pick and choose specific sessions so will not be OOO the entire time. They have dedicated co-working lounges and high-speed Wifi so that I can work throughout my time at the event. The program is organized into actionable takeaways, with these being the ones that I think are most relevant to me [PICK MOST RELEVANT]:
* Effectively grow and engage your audience
* Gain new customers and reduce cost of acquisition
* Use data to make better decisions
* Manage campaigns on a limited budget
* Work with influencers and influencer campaigns
* Invest in the right marketing technology products
* Understand the regulatory space
* Understand which content formats are right for my campaign
* Future proof my strategy for next generation consumers
Rise above the noise through better storytelling
Additionally attendees get access to all the livestreams and a full conference recap report which I can distribute internally after the conference. Also, if I purchase my pass before XXX I can get XX% discount and if we send multiple people from the team they will offer us an even deeper discount.
Check out this video (https://www.dropbox.com/s/e60zs3y2l8glx1z/SMW%20Speaker%20Testimonials.mp4?dl=0) which features attendees from Pinterest, Instagram, NatGeo and Unified talking about why they think it’s important to attend. Thanks for your consideration.
[YOUR NAME]