#SMWLDN

31 OCT - 1 NOV




From Search to Social: The Big Power Shift In Media

Hosted by BuzzFeed

  • Wednesday, September 25, 2013

  • 12:00 PM - 1:00 PM

  • Venue: SMWLDN HQ

  • Category:



We’ve seen the big shift from portals, to search, to social. Facebook, Twitter, and the social web are mature and content spreads faster and further than ever before. Owning the printing press or the broadcast pipe matters less and less in a world where creating content people love to share is the key to success.

BuzzFeed will gather London’s top newsmakers with a deep social understanding to discuss the next wave of innovation in media. Coming from a previous background heavily rooted in SEO and page views, BuzzFeed UK Editor Luke Lewis will provide his own insight into the social news site’s model, and engage his fellow panelists to share practical advice on how ideas can spread to millions of people and how businesses can adapt to a world where social is the biggest growth engine, where banner ads are dying, and Facebook and Twitter have become the new starting point for news, entertainment and culture.

Panelists:
Martin Belam from www.usvsth3m.com
Richard Moynihan from Metro

Moderator:
Luke Lewis from BuzzFeed UK

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Event Location



Social Media Week

From Search to Social: The Big Power Shift In Media

September 25, 2013 - 12:00 PM - 1:00 PM

Hosted by BuzzFeed




Martin Belam

Martin Belam

Principal Consultant, Emblem Digital Consulting

Karla Geci

Karla Geci

Head of international Media Strategy, Facebook

Luke Lewis

Luke Lewis

Editor, BuzzFeed