PRE-REGISTRATION is now closed for this session. Entry may be possible by arriving early in and claiming a spot in the Academy check-in waiting area.
SEATING IS LIMITED. PRE-REGISTRATION is required for ACADEMY classes.
Academy sessions will not be video captured or live streamed.
Tik Tok has grown as a huge cultural force over the past 18 months, spawning countless memes, trends and the year’s biggest song ‘Old Town Road’. With its own unique grammar, a young teen audience and a few difficult news headlines the platform has proved to be a tricky place for brands to know what to do with.
In this session, join the BBC’s Dave Gibson and Nick Robertson, a Tik Tok influencer in his own right, to learn how your brand can make an impact on the platform that has exploded with young audiences around the globe.
Attend this session and learn:
- Learn the core features and functionality of Tik Tok
- Understand the culture of Tik Tok, its creators and its members
- Learn what the BBC and other brands are doing on the platform