Every day the marketing press cites another story about a brand facing a crisis that started on social media – from unexpected reactions to ad campaigns to serious security threats. This workshop is a hands-on way to discover what issues might turn into risks for your brand. You will also find out how well your brand is dealing with these risks compared to your peers and competitors. The workshop will benefit social and digital professionals who can work on their own brand example.
- A confidential Social Risk Report about how well your brand is doing to share back at the office.
- Lunch and networking.
- Bowling shoes, half strikes, spares and splits!