Presentation: Innovative and fresh ways to push your Twitter campaigns into monetizing territory!
Key Takeaways: We will show you how to enhance your Twitter Marketing. You’ll discover how to build, engage and monetize your audience using Twitter campaigns.
Key Speaker: Javier Buron
Panel Discussion: Twitter love triangle: Where does ROI fit into the warm and fuzzy social actions of spreading love, building relationships and encouraging brand interaction?
Key Takeaways: How hard ROI metrics can work alongside softer objectives like engagement and interaction.
Who Should Attend: Brand managers, marketing professionals, social media managers using (or thinking of using) Twitter as a sophisticated marketing channel and looking to monetize activity and generate customers.
- Matt Owen, Head of Social at Econsultancy
- Rylan Holey, EMEA Partner Manager, Hootsuite
- Ana Jenkins, Digital Content Manager, Visa Europe
- Other panelists TBC
Venue: Room MG14 (Ground Floor) Marylebone Campus, Westminster University.
17.45 – Welcome drinks & registration
18.15 – Presentation
18.45 – Panel/audience discussion
19.30 – Drinks and networking