People are exposed to media across different devices and touch points, flipping from minute to minute. If the traditional linear user journey is dead, what has replaced it? How do we get our story across if consumer behaviour has become less predictable? Our panel will discuss how to get a message across in a fragmented media environment.
Tim McLoughlin, Saatchi & Saatchi’s head of social media will chair a panel discussion with Clare Wright UK marketing director of Rekorderlig (part of Molson Coors) and Gord Ray, Instagram’s global business marketing manager.