This session will NOT be available on SMW Insider Live or OnDemand.
Social media is no longer the alternative channel, but THE channel of choice. So in an environment where all your competitors are going after your customers, how can you cut through the noise and make a difference among savvy consumers?
In this session you will learn:
- to deepen social relationships and engagement through earned content
- to create thumb stopping moments in social streams and ads
- how to enable your consumers to become brand advocates
- how successful brands are taking the lead with earned and video content