Definitely Not Content

9:00 AM - 9:30 AM

Hosted by Dazed

Main Stage, B1 at Victoria House Victoria House, Unit 5, Southampton Row London WC1B 4DA




Will Hayward is the Chief Commercial Director of Dazed, a print and digital publication that has been at the forefront of youth and pop culture since 1991. This talk is about how the social web has evolved, media brands are reimagined, and why we can aim higher than “content” marketing and the commoditisation of storytelling.


Venue & Location

Main Stage, B1 at Victoria House

Victoria House, Unit 5, Southampton Row
London, WC1B 4DA













Social Media Week

9:00 AM - 9:30 AM

Definitely Not Content

#SMWNotContent






  • Will Hayward

    Will Hayward

    CEO

    JOE Media

    mrwillhayward