#SMWLDN

31 OCT - 1 NOV




Reimagining Entertainment Media: New Video Models for Millennials

Hosted by Maker Studios, BigBalls Films, YouTube, Facebook

  • Wednesday, September 24, 2014

  • 9:00 AM - 10:00 AM

  • Venue: Main Stage, B1 at Victoria House

  • Category:



Millennial viewers drive more than 6-billion streams a month, and brands and marketers are taking note of the widespread visual exposure possible with an audience of young consumers immersing themselves in video via smartphones and social streaming.

As new media companies are not only producing their own compelling content, but also curating the content of a global network of makers who truly understand what creativity really looks like in web-based video, brands are learning to engage these storytelling specialists who can deliver true value to an audience of engaged fans.

Examining the ways these new media companies are honing and optimising an ever-growing pool of talented creators that resonate with millennial viewers and how they are changing the face of entertainment, this group of experts will discuss the ways that brand can engage with audiences via these new mediums at the intersection of video, entertainment, and media.

Event Location



Social Media Week

Reimagining Entertainment Media: New Video Models for Millennials

September 24, 2014 - 9:00 AM - 10:00 AM

Hosted by Maker Studios, BigBalls Films, YouTube, Facebook




Vanessa Bakewell

Vanessa Bakewell

Head of Entertainment, Facebook

Scott Button

Scott Button

CEO, Unruly

Jessica Elvidge

Jessica Elvidge

Creative Strategist , YouTube

Dan’l Hewitt

Dan’l Hewitt

Managing Director UK, Maker Studios

Tom Thirwall

Tom Thirwall

CEO, Bigballs films