#SMWLDN

31 OCT - 1 NOV




How to Prove the Value of Social Intelligence to the C-Suite

Hosted by Talkwalker

  • Thursday, October 31, 2019

  • 3:45 PM - 4:10 PM

  • Venue: QEII Centre: Fleming Stage

  • Category: Data Decision Making



Most of you will have, at some stage, had to convince your CMO or CEO to invest in a social media analytics platform or tool.

Whether you work for a large global enterprise or small independent business, one of the biggest and most common challenges is evidencing the ROI of your efforts in the boardroom.

Talkwalker’s Head of Solutions, Arnaud Steinkuhler, will be joined by Peter Tomlinson, Senior Digital Strategist at Porter Novelli, to discuss the most important KPIs, Features, and Reports required to get your senior execs on board.

Attend this session and discover how to navigate 3 common challenges:

  • The inability to navigate the changing digital landscape
  • No single source of truth for measurement
  • Struggling to democratize data without having a team of data analysts

Event Location



Social Media Week

How to Prove the Value of Social Intelligence to the C-Suite

October 31, 2019 - 3:45 PM - 4:10 PM

Hosted by Talkwalker




Arnaud Steinkuhler

Arnaud Steinkuhler

Head of Solutions, Talkwalker

Peter Tomlinson

Peter Tomlinson

Senior Digital Strategist, Porter Novelli