#SMWLDN

31 OCT - 1 NOV




It's 2019 And Your Brand Needs To Think Like A Media Company

Hosted by BuzzFeed

  • Thursday, October 31, 2019

  • 3:10 PM - 3:35 PM

  • Venue: QEII Centre

  • Category: Future of Brands



It’s been said that every company is a media company — but is this really true? In this session, BuzzFeed UK’s Head of Content will share insights that have grown BuzzFeed’s media company portfolio, including social-first brands like Tasty and Bring Me. In 2019 the novelty of brands on social has long gone. It’s time to challenge assumptions and establish if your brand is well positioned to thrive in the future of social. Now, your consumers are also your audience. What message should you be sending?

Attend this session and learn:

  • The state of social media in 2019
  • The real meaning of “audience first”
  • How your brand can think like a media brand on social

Event Location



Social Media Week

It's 2019 And Your Brand Needs To Think Like A Media Company

October 31, 2019 - 3:10 PM - 3:35 PM

Hosted by BuzzFeed




James Lamon

James Lamon

Head of Content, BuzzFeed UK