#SMWLA

June 17 - 18, 2020




The Kids are Alright: The Booming Business of Kidfluencers

Hosted by Viacom Ad Solutions

wednesday, June 12, 2019

10:40 AM - 11:05 AM

The Broad Stage

Stage 1

There are strict rules about hiring kids – including state employment laws, work permits, tutoring, Coogan accounts and COPA laws. However, once you understand the rules there’s a great opportunity to partner with these young creators who drive massive engagement.

Harvey Schwartz, EVP of Talent and Co-Founder at WHOSAY, a Viacom company, will help uncover new trends, the importance of diversifying talent across all mediums, and how to build an effective kidfluencer campaign.

Event Location



Social Media Week

The Kids are Alright: The Booming Business of Kidfluencers

June 12, 2019 - 10:40 AM - 11:05 AM

Hosted by Viacom Ad Solutions




Tianne & Heaven King

Tianne & Heaven King

YouTube Star, Influencer

tianneking
Gavin Magnus

Gavin Magnus

YouTube Star, Influencer

gavinmagnus
Harvey Schwartz

Harvey Schwartz

Co-Founder, EVP Talent, WHOSAY, a Viacom Company

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