#SMWLA

June 12 - 13




What is Camera Marketing?

Hosted by R/GA

wednesday, June 12, 2019

5:15 PM - 5:55 PM

The Broad Stage

Stage 2

VR and AR are expected to grow to $162B in 2020, with AR leading the growth. But while many brands are deploying AR experiences, many still treat AR as a one-off in relation to their overall marketing. R/GA and Camera IQ, a start-up that helps brands create and deploy AR experiences at scale, will discuss how to make Camera Marketing the hero of connected brand marketing efforts.

Attend this session and learn:

  • Which formats are best for your brand’s campaign
  • Best practices on how to use AR and camera marketing properly
  • How to prepare for the next generation of consumers

Event Location



Social Media Week

What is Camera Marketing?

June 12, 2019 - 5:15 PM - 5:55 PM

Hosted by R/GA




Christine Song

Christine Song

Senior Connections Planner, R/GA

Allison Wood

Allison Wood

CEO, Camera IQ